THE CONCEPT

Swatch Nines was founded as an antagonist to traditional contests, as a playground for athletes to progress themselves in the safest and best way possible.  All while being captured by the best filmers and photographers. Professional skiers and snowboarders in winter as well as professional mountainbikers in summer are part of Swatch Nines due to the unique format, the paradigm-shifting venues and the high-end media production. 

THE HISTORY

Throughout its 15-year history of athletic progression and design innovation in skiing, snowboarding and mountain biking, the unconventional event series known over the years as Knights, Queens, Royals, and finally Nines has undergone many transformations - from a small regional happening for freestyle skiers into an internationally recognised, multi-disciplinary action sports series. Check out the documentary below and dive into the world of the Nines. 

Friendliness and camaraderie, that’s why humans want to come back to Swatch Nines — because they are always a good time!